Hongzhou Academy Sales Center | Inspiration Mood
Hongzhou Academy Sales Center by FENG CHENG

Hongzhou Academy Sales Center

Silver A' Design Award Winner 2022

contemporary architecture, sales center, commercial architecture, East Asian architectural influence, curved roofline, metallic cladding, standing seam panels, silver gray, warm amber, golden hour lighting, twilight photography, LED accent lighting, edge illumination, glazed facade, curtain wall, reflecting pool, water feature, landscape architecture, geometric paving, linear lighting, hardscape design, urban context, metropolitan skyline, atmospheric perspective, modernist design, contemporary traditionalism, architectural photography, dusk lighting, warm-cool contrast, sophisticated palette, vertical rhythm, undulating forms, sculptural architecture, volumetric composition, transparency and opacity, material juxtaposition, ceremonial approach, entrance sequence, institutional architecture, premium design, refined detailing, cultural reference, heritage reinterpretation, luminous interior, exterior lighting design, nocturnal architecture, professional photography, high-resolution capture

Hongzhou Academy is a sales center located in the central area of Nanchang County, China. The building holds spaces for negotiation, handwork, children's activities and display. Two blocks face the urban roads at an intersection, and their offset position forms the entrance square. The design refers to ancient Chinese architecture. Aluminium sheets are joined with buckles, creating a brick-like texture on the facade. A smooth curved surface outlines the roof and recalls traditional eaves. Large glass areas and a high atrium give the interior an open and comfortable character.